Abu Dhabi continues to raise the bar

This piece was originally shared on LinkedIn.

I’m publishing it here as part of an ongoing body of thinking around restaurant strategy, market entry, and operational decision-making.

Over the last 15 years, Abu Dhabi has built one of the most compelling cultural and leisure portfolios in the world.

With landmarks such as Yas Marina’s Formula 1 track, the Louvre and the Guggenheim, the city manages to balance world-class entertainment with a serious investment in art and architecture.

And now, the pace is accelerating.

It’s been over seven years since my last visit, and the transformation across the region over the course of that period has been nothing short of remarkable.

Major projects on Saadiyat Island, award-winning public spaces and an expanding hospitality portfolio are driving the city’s next phase of growth.

With its safety, infrastructure and international profile, Abu Dhabi offers many of the same advantages as Dubai. For businesses considering expansion into the GCC, timing matters.

Your best market intelligence isn’t coming from reports; it’s coming from local expertise, spending time on location and seeing first-hand where the demand is growing.

It's exciting to see this region progress so rapidly.

Andrew Jobes is the founder of Jobes & Co., a Dubai-based advisory working with restaurant and hospitality businesses across the Middle East and international markets.